Image of a man holding lingerie with the caption A Mens Guide to Lingerie Shopping

A MEN'S GUIDE TO LINGERIE SHOPPING

Is lingerie really a good gift?

Some might contend that lingerie is more of a gift for the giver than the recipient. However, with the right approach, we believe it’s thew perfect gift for her. 

We spoke to Marta, founder of the Aberdevine lingerie brand, a wife and a mum of three, to understand how lingerie can be a thoughtful and worthwhile present:

“Our customers love receiving lingerie from a partner for three main reasons. 
First, as women, we often prioritise buying a snowsuit or a Lego set- things for our children or household over treating ourselves to a beautiful set of lingerie. There is always something more urgent or essential.
 Secondly, lingerie is the most frequently worn fashion item – something we wear every single day. 
So it’s a gift like that is both special and practical. 
Lastly, well-fitted lingerie is essential for both physical and mental well-being. Research shows that wearing the wrong bra size can negatively affect breast health, and nearly 90% of women are wearing an ill-fitting bra…[1] My grandmother always said that everything starts with your lingerie, and research suggests she was right. 
A well-matched set can boost confidence and make women feel empowered in any situation.”

Of course, personal preferences vary, but lingerie plays an essential role in many women’s wardrobes. So now you can feel reassured and confident knowing that this is a good gift for her, not just for you.

What to consider ?

Buying lingerie isn’t just about choosing something that looks sexy. If you truly want your partner to appreciate your gift, there’s much more to consider. From style and fabric to fit and brand ethics, the key is selecting something she will appreciate and enjoy.

Follow the steps below to ensure you get it right:

1. Focus on the Feeling
While you may feel tempted to go for something you think she’ll look good, in we believe in prioritising comfort. We would suggest instead of basing the decision purely on looks you also consider what she will feel good in. No women wants to feel awkward and self-conscious. A comfortable set will always look good, after-all a confident woman is a sexy woman.
2. Size MattersOne of the hardest parts of choosing lingerie is getting the size right. Here is how to get it right.
  • Start by checking the labels of lingerie she already owns.
  • If you’re unsure, knowing her dress size can also be helpful.
  • Lingerie sizing varies between brands, so refer to a brand’s size guide for accuracy.
  • At Aberdevine, we have a dedicated Fitting Room with tables, calculators, and personalised assistance to help you find the right size.
  • If in doubt, email us! We’ll be happy to guide you and help you find the right size and style without all the faff! Or you can simply just buy her a private fitting with a gift card for her to choose her dream set.
3. Seeing Red
While red and black are often associated with lingerie, your safest bet is choosing a colour she loves and wears frequently. Or one that will work with her wardrobe. At Aberdevine, we try to make it simple for you - you can choose between black or cream and be sure she will always find something to wear it with!

 Want her to be thrilled with your selection?  Follow these final pointers:

  1.    Observe her wardrobe: Take note of her style, favourite outfits, and go-to colours.
    2.     Pick a timeless colour: Classic shades like black and cream are safe yet elegant choices. 
    3.     Go for a matching set: Women tend to wear matching lingerie more frequently.
    4.     Check her dress size: If you can’t find her lingerie size, her dress size can offer clues. 
    5.     Surprise her beautifully: Present the gift in an elegant box or leave a thoughtful note alongside it. 
    6.     Consider a gift card: If you’re unsure, a beautifully wrapped gift card with a personalised fitting session can be just as romantic!

Buying lingerie for your partner can be a wonderfully intimate and thoughtful gesture. Carefully considering her style, size, and comfort, you’ll choose something she loves, making the experience delightful for both of you. Ready to find the perfect lingerie gift? Explore Aberdevine’s collection for timeless, elegant pieces that she’ll treasure. Happy shopping!

 

[1] McGhee, Deirdre; Breast volume and bra size; International journal of clothing science and technology, 04 Oct 2011, Vol. 23, Issue 5, p 351 -- 360

 

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